Thursday, April 05, 2012

Women Rule the Internet!

Chart from the Pinterest article at TechCrunch linked to in this post.
Just got a petition email in my inbox from Ultraviolet that I thought was definitely worth sharing.  Essentially, it's asking that Facebook founder Mark Zuckerberg make sure that women are represented on the company's board of directors once it goes public.  If you want to sign onto the petition, you can do so here.  Equally interesting however was the statistics that email brought to bear.  I had no idea that almost across the board, women are far more active online than men.  For instance, 62% of sharing that happens on Facebook is done by women.  More women use Twitter than men.  The most overwhelming statistic however, is that 97% of Pinterest users in America are female.  A majority of e-commerce transactions at sites like Amazon are conducted by women as well.  Check out this article from TechCrunch for more information: "Why Women Rule the Internet."

As a male involved in a lot of online advocacy and formation of worship communities, I found these statistics to be extremely helpful.  When organizing and attending to an online advocacy or faith-community, it seems like making sure I take into account the perspectives and input of females is more important than ever.  Please share your thoughts on the subject in the comments section, and as always, thanks for reading!

God's peace,
Dustin 

Dustin is a Masters of Divinity candidate in his second year of study at the Lutheran Theological Seminary at Philadelphia. While seeking ordination in the Evangelical Lutheran Church in America, his focus is on the intersection between worship, service and justice building in de-centralized faith communities unencumbered by a traditional church building. In his free time, Dustin really likes playing frisbee, hiking and pretending to know how to sing.

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